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Why Baby's First Outfit Needs a Wash

Before those first cuddles and car seat snaps, your baby's outfit needs a gentle pre-wash. Even brand-new clothes can carry dust, residue, or chemicals from manufacturing. Washing the clothes, cloth diapers, blankets, and even sheets helps remove irritants while also softening.

✓ 100% bio-based and plant-based
✓ Dermatologist tested
✓ Clean Ingredients, no nasties
✓ Tough on stains, gentle on baby

Let's Get That First Outfit Ready!

Choose between unscented hugs or lavender snuggles!

Testimonials

"I still remember the day I picked out Mae’s first outfit like it was yesterday. I stood in her nursery, surrounded by tiny clothes, gently holding each piece up and imagining what she’d look like in them. I wanted something soft, simple, but full of meaning. I also remember washing her first outfit with so much care using Arau Baby’s plant-based lavender laundry soap, the only one I trusted to touch her brand-new skin. The soft scent filled her room, and for the first time, it all felt real. That little outfit is folded away again now, but it carries so much more than fabric it holds a memory of a mama waiting with a full heart for the greatest love she’d ever know. 🤍"

Marie Wanlass @mamaof2lovelies

Less Waste, More Snuggles!

Refill your bottle, save some space — gentle on baby and the planet we share.

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